Meet Ellen

An experienced executive in consumer credit and analytics, Ellen has led credit risk management, new product launches, and high-performing marketing teams across national banks and fintech lenders.

• Built integrated strategies covering targeting, underwriting, and retention for portfolios exceeding $8B.
• Deep experience in data mining, statistical tooling, and portfolio analytics to uncover actionable customer segments.
• Proven leadership recruiting and scaling diverse teams in high-growth environments.

Specialties include quantitative + qualitative analysis, credit policy design, loss forecasting, and translating complex finance into advertising-ready language.